A logotype, commonly refer to as a log, is a graphic representation that represents one´s organization.
A custom logo is designed for instant
brand/company recognition to be used in letterheads, signs, advertising materials and all other ways in
which a company can easily be recognized. Logos must be eye catching and memorable.
Have you ever seen a logo that looked like a whole kindergarten’s class art project? You see
so many elements there screaming to get your attention and you simply can´t figure out where to look.
Why are there so many confusion elements placed together? A logo like that is set for disaster and
it´s the complete opposite of a good logo design.